The BODYARMOR brand will be integrated into a number of Hobey Baker activities including the annual Hobey Baker Award presentation ceremony, the Vote for Hobey online fan voting, the annual presentation of the Legend of College Hockey, recognizing the great contributions to college hockey and the Hobey Baker High School Character Award, honoring outstanding student-athletes in boys and girls high school hockey across the nation. BODYARMOR brand integration will also be a focus for the annual banquet & golf event celebration along with social media.

BODYARMOR Sports Nutrition is dedicated to creating better-for-you hydration products that enable active people to make better, healthier choices for themselves and their families. They’ve developed a portfolio of products to meet today’s consumers hydration needs that delivers hard-working hydration for today’s athletes with potassium packed electrolytes, antioxidants and no artificial sweeteners, flavors, or dyes. These products come in 12 oz – 8 packs, 20 oz – 6 packs and individual bottles of either 16 or 28 ounces, in  a variety of flavors such as Strawberry/Banana, Orange Mango, Fruit Punch, Tropical Punch, Strawberry/Grape, Cherry Lime, Blackout Berry, Pineapple/coconut, Blue Raspberry, Tropical Passionfruit (new).